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Intelligent Growth 2015: The State of B-to-B Sales

Tuesday, Sep 29 2015 8:30AM to 12:00PM

Mark Levinson, SiriusDecisions
Technekes 1431 W Morehead St Charlotte, NC 28208

 “Intelligent Growth 2015: The State of B-to-B Sales"

Date: Tuesday, September 29, 2015

Location:  Technekes
                    1431 W. Morehead St.
                     Charlotte, NC 28208

Parking:  Free open lot parking

Time:   8:30 am to Noon

Registration: RSVP to terry@bigcouncil.com or register below

Limited Seating!

Intelligent Growth 2015: The State of B-to-B Sales

Presented by Mark B. Levinson with SiriusDecisions

All b-to-b organizations have a growth target, but how they intend to grow – and should grow – varies. Will it be through new markets? New buyers? New offerings? Making acquisitions? Focusing on productivity? Making a choice – or choices – will have significant strategic and execution-related ramifications for chief sales officers, as well as sales operations and sales enablement leaders. As well, understanding the ever-changing buyer engagement model is required to ensure sales reps are best positioned to align to distinct buying scenarios. This presentation will provide the following benefits:

  • Understand the importance of sales marketing alignment as it relates to organizations ability to grow
  • Gain insight on how buyers are and want to engage throughout their buying process as it directly relates to sales
  • See new data on which of five SiriusDecisions growth pillars b-to-b organizations will be focused on for the upcoming fiscal year
  • Receive detail on the biggest challenges that b-to-b sales leaders see with the growth choices their executive leadership has made
  • Learn about strategic shifts a sales leader will likely need to make as a result

This program is designed for companies doing B-to-B Sales, who are challenged with the complexities of aligning marketing, sales, and product across their organization to drive better outcomes.

Presenter Bio:

Mark Levinson
Service Director, Sales Operations Strategies

Mark brings 20 years of experience to the SiriusDecisions Sales Operations Strategies service. Mark’s expertise includes a wide variety of sales operations issues including sales productivity, strategic planning, territory optimization, compensation plans, account management, sales tools and sales support.
Before joining SiriusDecisions, Mark was director of sales operations for NICE Systems, the worldwide leader in intent-based solutions. Previously, Mark held both regional and global sales operations roles with Avaya, a global leader in enterprise communications systems. He was also an early employee of FatWire Software, a content management software company that is now part of Oracle.
Mark earned a BBA in management sciences from Saint Bonaventure University.

About SiriusDecisions:

SiriusDecisions is a leading global b-to-b research and advisory firm. It provides consultancy and advisory services to b-to-b sales, product and marketing leaders, improving organizational decision making and accelerating growth. Areas of focus and expertise for sales leaders include:

  • Sales compensation
  • Sales enablement
  • Sales organizational structure
  • Territory optimization
  • Sales onboarding
  • Sales Pipeline Acceleration
  • Sales process & management
  • Channel & Partner sales
  • Sales technologies

8:30 am – 9:00 am Registration and Networking
9:00 am – 9:15 am Opening Remarks
9:15 am – Noon Interactive Program with Mark Levinson, SiriusDecisions

Program Cost:

BIG Members free

Guests $75 in advance, $90 at the door

Registration: RSVP to terry@bigcouncil.com or register below

Dress Attire:
Business casual